Every brand has a story. The challenge is, most never tell it in a way that sticks.

In today’s noisy digital world, people don’t connect with features or price tags. They connect with stories. Stories that make them feel seen. Stories that carry them from curiosity to conviction.

In this session, we’ll break down how storytelling transforms video marketing from just another ad into a growth engine. You’ll learn the frameworks top brands use to turn simple clips into memorable narratives that sell.

Whether you’re a startup fighting for attention, a service business trying to build trust, or a creator looking to stand out—this webinar will show you how to use story as your unfair advantage.

What You’ll Learn:

• How to craft a video story that captures attention in the first 5 seconds.

• The 3-part storytelling framework that drives trust and conversions.

• Real-world examples of Nigerian and global brands winning with story-driven videos.

• Mistakes to avoid when blending storytelling with marketing.

• How to repurpose a single story across multiple platforms for maximum reach.